Branding, Event Promotion + Web
Location Ann Arbor, MI
Overview Suffering to Feed People believes that in order for a person to have self-worth and to advance in life, three basic needs must be met: food, clothing, and shelter. They also believe that their work should be done in the local community, with local people and businesses partnering to help support their neighbors. On December 13, 2014, Suffering to Feed People hosted a group of cyclists that embarked on a grueling 12 hours adventure riding over 200 miles in 12 hours. The goal of the event was to raise $10,000.00 for Food Gatherers, a local charity that supplies a majority of the food to families and individuals in Washtenaw County, Michigan. As a result of the event, $20,000 was raised.
spirit3design teamed with founder Stephen Magee to develop event branding and promotion by designing the identity, recruitment/event website and limited-edition screen print poster. s3d also established a tech/social infrastructure, developed content and recruited partners to expand the event platform.
to visit: sufferingtofeedpeople.org
Video Produced by Lunar North